Social Account Director - Burson
Bursonglobalcareers · London
<div class="content-intro"><h3><strong>Who we are:</strong></h3>
<p>Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.</p>
<p>WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a> </p>
<p>For more information visit <a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and <a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</p></div><p><strong>More about the role:</strong></p>
<p><span data-contrast="auto">We are looking for a Social Account Director to lead the activation and delivery of social workstreams for a major European fashion brand. This role will ensure that strategic thinking is translated into brilliant, well-managed social outputs across content, influencer, creator and community-led activity. You will be the operational heartbeat of the account, keeping work moving, teams aligned and delivery at a consistently high standard.</span><span data-ccp-props="{"335559739":360}"> </span></p>
<p><span data-contrast="auto">You will work closely with strategists, creatives, studio, influencer, PR and client teams to manage day-to-day delivery across Instagram, TikTok and YouTube. The role requires strong account leadership, excellent project management and a deep understanding of what it takes to deliver social work efficiently, collaboratively and at pace.</span><span data-ccp-props="{"335559739":360}"> </span></p>
<p><strong>What you'll do:</strong></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Lead the day-to-day management and delivery of social workstreams, ensuring activity is delivered on time, on brief and to a high standard.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">Translate agreed strategy into clear scopes, timelines, content plans, production requirements and delivery milestones.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="3" data-aria-level="1"><span data-contrast="auto">Manage social content calendars, asset trackers, approvals, copy development, posting requirements and reporting inputs across multiple channels and markets.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="4" data-aria-level="1"><span data-contrast="auto">Coordinate internal teams including strategy, creative, studio, influencer, PR and paid social to keep workstreams connected and moving efficiently.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="5" data-aria-level="1"><span data-contrast="auto">Act as a key day-to-day client lead, managing updates, expectations, feedback, approvals and delivery conversations with confidence and clarity.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="6" data-aria-level="1"><span data-contrast="auto">Oversee influencer and creator activation workflows, ensuring briefs, contracts, timelines, content reviews and deliverables are managed effectively.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="7" data-aria-level="1"><span data-contrast="auto">Identify delivery risks early, problem-solve quickly and keep stakeholders informed of progress, dependencies and next steps.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="29" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="8" data-aria-level="1"><span data-contrast="auto">Support performance reporting by gathering inputs, coordinating analysis and helping teams translate results into practical optimisation actions.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<p><strong>Experience that contributes to success:</strong></p>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="30" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1"><span data-contrast="auto">Strong experience in social account management, project management or integrated campaign delivery, ideally within an agency environment.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="30" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="2" data-aria-level="1"><span data-contrast="auto">A practical understanding of social platforms including Instagram, TikTok and YouTube, with awareness of formats, production needs, approval processes and publishing considerations.</span><span data-ccp-props="{"201341983":0,"335559740":278}"> </span></li>
</ul>
<ul>
<li data-leveltext="" data-font="Symbol" data-listid="30" data-list-defn-pView application details